🇺🇸BUSINESS OWNERS AND TRADESMEN IN HOME SERVICES🇺🇸
30+ Qualified Homeowner Opportunities In 30 Days Or You Don't Pay
We build the offer, the intake and the follow-up that turn advertising spend into homeowner conversations your team can actually work — one partner per trade, per market.
Application only. We do not sell shared leads, and we do not promise a number of jobs or a revenue figure.
Takes about three minutes. Reviewed by a person, not an autoresponder.
- Roofing
- HVAC
- Plumbing
- Electrical
- Remodeling
- Landscaping
- Pest control
- Restoration
What this is
An operating system for homeowner demand, not a lead invoice
Every piece below is built for your company and stays with your company. The point is not more leads in an inbox — it is a repeatable path from a homeowner's first click to a signed job.
Your offer, your brand
Homeowners see your company, your service area and your terms — not a comparison marketplace.
Contact within minutes
Routing plus call, text and email sequences so nobody waits a day for a first response.
Numbers you can audit
Requests, contact rate, appointments set and job value — reported plainly, with no vanity metrics.
Why growth stalls
The four things that quietly cap a contractor's growth
None of these are marketing problems in isolation. Together they decide whether your advertising turns into work.
Shared leads, five bidders
Marketplace leads are sold to whoever answers first, so price becomes the only differentiator and your close rate collapses.
Spend without attribution
Ad money moves through an agency dashboard, but nobody can tie a dollar of it to a signed job in your own system.
Crews idle, then buried
Demand arrives in bursts. Without pacing you alternate between empty calendars and jobs you cannot staff.
Follow-up left to memory
Most homeowner requests never get a second contact attempt, and the ones that do get it days late.
Economics
Work the math before you work the market
We use your own numbers — average ticket, close rate, crew capacity — to decide whether a campaign can pay for itself before anything goes live. If it cannot, that is worth knowing in week one instead of month four.
Your inputs
- Average job value
- Estimate-to-signed rate
- Jobs your crews can add per week
- Service radius and drive time
What we model
- Cost per homeowner request
- Contact and appointment rates
- Requests needed per signed job
- Spend ceiling per market
What you decide
- Whether the margin justifies the spend
- Which services to lead with
- How fast to expand the footprint
- When to stop or slow down
Modeling is planning, not a projection of results. Actual cost and volume vary by market, season, pricing and how quickly your team follows up.
Want to see the math for your market?
Send the application and we will review your trade, service area and capacity before any call. If it is not a fit, we will tell you plainly.
Application only. No guaranteed leads, booked jobs, or revenue.
How it works
Four stages, built in order
Nothing scales until intake and follow-up hold. That is why spend comes last, not first.
Application and market review
We start with your service area, trade mix, average ticket, crew capacity and current intake process. If the market or the math does not support the work, we say so.
Offer and intake build
We write the homeowner-facing offer, build the request forms and qualification questions, and define exactly what a workable request looks like for your business.
Speed-to-contact system
Requests route to your team with call, text and email follow-up sequences so every homeowner gets a fast first touch and a persistent second one.
Measure, pace and expand
We track request volume, contact rate, appointment rate and job value, then pace spend to the capacity your crews can actually serve.
First 90 days
What the first quarter actually looks like
A realistic sequence, not a promise of outcomes on a date.
- Days 1–7
Onboarding, market and capacity review, tracking and intake setup, offer drafted and approved.
- Days 8–21
Campaigns live in a limited footprint. Follow-up sequences running. First homeowner conversations and message testing.
- Days 22–45
Qualification tightened from real call outcomes. Spend paced against contact and appointment rates.
- Days 46–90
Expansion into additional zips or services only where the numbers hold and your crews have room.
Comparison
Marketplace leads, a general agency, or an owned system
A plain comparison of the three ways contractors usually buy demand.
| Lead marketplace | General agency | Yeti MKTG | |
|---|---|---|---|
| Who owns the homeowner | The marketplace — resold to competitors | Shared, often unclear | You. Requests come in under your brand |
| Exclusivity | None — sold three to five times | Varies by contract | One partner per trade, per market |
| Follow-up | Your problem | Usually out of scope | Built and run as part of the system |
| Reporting | Lead counts | Platform metrics | Requests, contact rate, appointments, job value |
| Pacing | Unlimited volume, unlimited bidders | Budget-driven | Paced to crew capacity |
Fit check
Read this before you apply
We would rather lose an application than start work that cannot succeed.
This is a fit if
- You run a licensed and insured home-service company in the United States.
- You have crews or technicians available for additional work in the next 30 days.
- Someone answers the phone during business hours and can follow up the same day.
- You can track jobs from first contact through signed work.
- You are prepared to invest in advertising alongside the build.
This is not a fit if
- You want leads sold on a per-lead price with no system behind them.
- You are looking for a guarantee of a specific number of jobs or revenue.
- You have no capacity and no plan to add any.
- Homeowner requests will sit uncontacted for days.
Not the right time? Reach out and we will keep your market on file.
Capacity
One partner per trade, per market
Because the system runs under your brand and not a shared marketplace, we cannot take two roofing companies in the same metro. Openings depend on which markets are already committed.
Exclusive by market
Your trade and service area are held while we work together. We do not build a competing system next door.
Paced to your crews
Volume is throttled to what you can staff. Overfilling a calendar costs you reputation, not just money.
Reviewed, not sold
Applications are read by the team who would run the work. If a market is closed, we will say so instead of stringing it along.
FAQ
Direct answers to the questions we get most
Is this a lead-selling service?
No. We build and operate a homeowner acquisition system that belongs to your company. Requests come in through your brand, under your offer, into your intake process. We do not resell the same homeowner to another contractor.
Do you guarantee a number of jobs?
No. Nobody can honestly guarantee homeowner behavior, close rates or revenue. We commit to the build, the operating work and transparent reporting. Results depend on your market, pricing, capacity and how fast your team follows up.
Who is Yeti MKTG?
Yeti MKTG is the home-services demand division of Elite Height Consulting. The same operating team, focused specifically on contractors and trade operators.
Which trades do you work with?
Roofing, HVAC, plumbing, electrical, remodeling, landscaping, pest control, restoration and adjacent home-service categories.
Why is it application-based?
We hold one partner per trade per market so we are not competing against ourselves. That limits how many companies we can take on, so we review fit before committing.
What do I need to have in place before starting?
Licensing and insurance, available crew capacity, someone answering the phone, and a way to record what happens to each homeowner request. Everything else we build with you.
How long until the system is running?
Typical builds are live in a limited footprint within two to three weeks, with the first month focused on learning from real homeowner conversations before expanding.
What does it cost?
Pricing depends on market size, trade mix and scope, and is discussed on the introduction call. There is a build and operating fee separate from your advertising budget.
Apply for an introduction
Tell us your trade, market and current capacity. We review every application and respond either way — including when the answer is no.
Application only. No guaranteed leads, booked jobs, or revenue.